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December 13, 2023

Chiropractic Marketing is an Act of Kindness with Dr Sebastian Bonnin DC – Chiro Hustle Podcast 517

2001 Life Univ grad. Locally (Puerto Rico) recognized as Chiropractor of the Year in 2010 by the Dr’s Choice Awards- Natural Awakenings and internationally Life Univ recognized me as one of the doctors responsible for developing chiropractic in Spanish-speaking countries specifically, Argentina and Brazil. Over 283,000 adjustments given, over 2500 talks given, and led 21 chiropracTIC mission trips all over the world. Currently leveraging the franchise model to expand chiropractic in Puerto Rico.

Fun facts: I surf, downhill mountain bike, kite surf, and play padel tennis. Now helping/coaching doctors who are in their BUILD AND SCALE phase of their career build a remarkable practice as part of a remarkable life and not in spite of it. My life’s mission: Express the fullness of my light, Enjoy God’s blessings, and Help others do the same.

TRANSCRIPT

JAMES CHESTER (HOST):  You’ve made it to the Chiro Hustle. Sit back and learn from the greatest influencers in the profession on the world’s number-one Chiropractic podcast. Before we dive into this powerful episode, please remember to subscribe to our channels and give us a 5-star rating on iTunes and to continue hustling.

This episode is sponsored by Transact Card, Align Life, NeuroInfinity, Imaging Services, Chiro Health USA, Chiro Moguls, Pure Chiro Notes, Titronics, Sherman College of Chiropractic, New Patients in a Box, Life Chiropractic College West, Pro Hockey Chiros, Pro Baseball Chiros, and the IFCO. Let’s hustle!

LUKE MILLETT (PRODUCER):  Hey guys, welcome to episode 517 of the Chiro Hustle Podcast. I’m your producer, Luke Millett, and here’s your host, James Chester.

JAMES CHESTER (HOST):  So today we have the opportunity of interviewing Dr. Sebastian Bonin. And if you want to hear a story of how marketing is an act of kindness, stay tuned. Welcome back. This is another episode of the Chiro Hustle Podcast. Today we’re international. Well, America, but it’s Puerto Rico. So it’s really an honor to have Dr. Sebastian Bonin on with me today. We’re going to jump right into talking chiropractic business. We’re going to talk about the challenges and the successes within the chiropractic profession and where we see things going. But before we get into this episode, I just wanted to let everyone know the big why or why did we do what we do over here at Chiro Hustle. Well, first amendment is something that we stand for. That’s freedom of speech. We’ve never censored anyone, which I think is very powerful. We let everybody have a platform to speak their truth. We also believe in medical freedom and family health freedom. Those are things that everybody should take very serious for them, everyone in their lives, including themselves. We also protect the sacred trust. That’s BJ Palmer’s last words. If you guys want to know more about that, go and do a quick search. Find out what BJ Palmer’s sacred trust is. And you’re going to learn so much more about chiropractic than you ever knew before. We also support subluxation based chiropractic, innate intelligence and universal intelligence. We believe that when man or woman, the physical gets adjusted, it connects them to man or woman, the spiritual. And with that being said, Dr. Sebastian, welcome to the show.

DR SEBASTIAN BONNIN DC (GUEST):  Oh, man. Oh, I got the good ones, bro. Yes, connecting man to physical with man to spiritual 100%. I’m the scientist keeps validating that. Hey, I’m great, man. Just having the hottest day in Puerto Rico in years. So just enjoying really looking forward for a conversation today. See where it goes.

JAMES CHESTER (HOST):  Yeah. So chiropractic is a big idea. And I know that this show supports the chiropractic profession when it comes to sharing this story, documenting the story. I call it building this tapestry of chiropractic together. And I think it’s really powerful after 1200 interviews, you know, your episode actually 517, but I’ve been to so many events where I’ll interview 10 people a day. And that’s where I was like, this is called Chiro hustle, man. This is what we do. And at any level, your story matters. And I’m sure that there’s friends, family, colleagues, new patients that are going to listen to this old patients that will listen to this and they’ll say, yeah, I didn’t know that about that guy. So why don’t we reintroduce you? Tell us your chiropractic story. How did you get into the beautiful profession?

DR SEBASTIAN BONNIN DC (GUEST):  Absolutely, man. I was 17 years old or 16 years old. And all my life, I’ve just been surfing all my life, surfing just in the beach, this water sports, just getting pounded at the beach, pounded at the with the waves and skiing and a very physical and active youth. So of course, I didn’t know about chiropractic. I was amazingly self-located all that time. Didn’t know it. All I knew was I couldn’t stand up for long periods of time without starting to get at this comfort in my low back. And in school, I’ve always had, I was very anxious in school, like very high energy, like totally jittery. And finally, one day I had an accident surfing. There’s no accidents had to happen, of course. And I fell, I hit my head, kind of like, I’m like, oh, it feels so good, but I know I’m under water. I need to get up there. I’m like, oh, but I feel so good. I want to sleep. Oh, but you need to get up there. So basically, I was not unconscious underwater. I finally came out almost drowned, but the impact just completely wrecked my neck. And then I felt like this hot fluid come from the back to the front. It was blood. I felt it was blood. So I’m like, oh my God, I don’t want to pass out here. And I was really far out in the sea. So I met it, went to school the next day. And my friend sees me. I’m like, hey, what’s up? How you guys doing? And she’s like, hey, what happened to your neck? And I told her story. She said, you got to go to my dad. You’re most probably subluxated. I’m like, what? He’s like, yeah, you got to go to a chiropractor. I’m like, all right, so I’ll go. So I went. And after the evaluation, 16 years old, no neck curve, almost no lumbar curve already. That L5 disc was showing signs of degeneration. And sure enough, it was like, all right, let’s get this done. I received my first adjustment, James. And it was like, oh, OK, whatever, I feel that you lose her, went home, went to sleep. And I remember that first night, I went to bed. I woke up and eight hours passed. And I did not move. Like I literally died in eight hours. I went out. And the body heals while it sleeps and runs. So I went to school and I felt my energies were organized. And I saw that happen 100% of the time with autistic children, for example, who after getting, starting to get adjusted, they’ll be more organized. They’ll still express their personality through their condition. But it will be organized. And they will smile and eye contact, right? And then I went surfing. And I literally felt that I was driving a Volkswagen from the 1980s. And I was immediately on a freaking Ferrari. And it was just I just felt my body real different. I’m like, man, I’m not doing anything else other than getting adjusted. So I went back and I’m like, dude, what is this? What’s happening to me? What’s going on? And he told me the chiropractic story. The body heals itself. And I’m like, yeah, I know. And that’s the role of your nerve system. And I’m like, yeah, that’s the computer of the… And it’s like, yeah, well, you have an intelligence that expresses through that nerve system. I’m like, yeah, yeah. Yeah, the body’s incredible. The body’s amazing. It’s super intelligent. And he’s like, yeah. And he’s like, well, you’re spine houses that nerve system. I’m like, yeah, you’re right. Well, if the spine is in line, your nerve system is free, you function well. Your spine is not in line. Are you so on your x-ray? The x-ray is your nerve system can work properly. It’s not it’s interfere. So the innate intelligence of your body cannot express through that physical body as it was intended and designed to do. I’m like, yeah, I know. And he’s like, well, that’s what I do. I’m like, wait, what? So there’s a profession that thinks like me.

JAMES CHESTER (HOST):  I’m like, so arrogant, right? I was like, yeah, you can say that.

DR SEBASTIAN BONNIN DC (GUEST):  I’m like, so you help people. So with your hands, you don’t have to inject anybody because I wanted to be a pediatric. I love children. So I wanted to be a pediatric doctor, but I didn’t want to inject anybody because I’m a… I don’t like needles. I really don’t like needles. So that was my… How can I be a pediatrician? If I don’t like to inject… That was my rough, right? So he said, yeah, so it’s always my… With your hands, that’s it. So you help people heal with your hands. Yes. And there’s a profession like a science that is like, yes, I’m like, that’s it. That’s what I want to do. That’s it. I love that. What do you study? Is that the closest one to Puerto Rico? Is that the best one? Then all right, I’m done. So my senior year, I already knew I was going to be in Puerto Rico two years in the University of Puerto Rico, then I was going to go to Life University, finish my undergrad, did the doctorate, and came back. And in those four years of… It was six years. The profession is eight years, but you can do it in six, six and a half. I did it in six. And man, I did like, what was like 15, 16 mission trips that we did and just visiting every possible doctor that you could imagine, upper cervical, just like really like, like I use my student money to build my chiropractic. I didn’t buy crazy cars. I didn’t buy a crazy furniture or I didn’t have a sound system. We didn’t have TV, cable. Man, we were just… I remember I was the only student who had a titron in our apartment. We’re like, okay, let’s see if this pattern work really is true. Oh my God. Yeah, it’s a pattern. Oh, shit. Like, wow. Okay, let me adjust you. Oh, shit. I think I’m so excited. You hold on. Just playing with that and that’s basically what I did through my chiropractic years. I just focused on becoming the best possible chiropractor I could be. I knew that the university was just training me to just get a license. I had amazing mentors, very different. I like whoever mastered philosophy, I followed that, but usually they mastered philosophy, but then they suck at the business and they’re bankrupt. They never like really could transfer that philosophy into what I consider success, which was a high volume practice. That was my vision of success. You’ve got to be careful how you define success, right? So it’s my vision. So I’m not saying that high volume is the standard for success. I don’t know what it is for you. Whatever you’re listening, you got to design and define that for yourself. For me, it was just how can I see the most people that have the most fun? That was my mantra. I got to be success and fun can compete with each other. So that’s also how I ended up getting a coach and teaching and learning the systems and then dancing and doing all that. Then they asked me to be speaker because I love to speak and then just keep expanding. Then I all finished when I heard my back and that’s when I started then to transition to becoming then the CEO of my office and then the hurricane hit. So everything went to a halt. We lost everything. I kept my team. So the rainy day fun really got empty real quick, but we kept the team even though we were averaging 120K a month, having the best year to 5K a month. And that was tough times when we can do a whole episode on that story. It’s not the same when you’re really down and then you just go further down. You don’t know. You don’t have that contrast versus when you’re up here and then you’re down to where you’ve never been before because you’re not only down financially, you’re only down mentally and emotionally and you can sense like, wait, why am I going angry to bed? This is so not me. And you know how it is? Like those two the most important moments in my days when I wake up and before I go to sleep, it’s sacred times, man. It’s intentional. You have to, I don’t know you, but me, I have to wake up and just be. And feel and do the things that I got to do in my morning to prepare for my day so that I can at the end of the day, do an inventory and then go to sleep. Happy joyful for what happened today and then excited for what’s coming tomorrow. And that’s intentional, man. That’s not like, so imagine just going through all that hurricane stuff and not feeling none of that mojo. And it’s bad. You know, you want to know how I came out? Came out of it from a freaking spinal screening. I did. I hated them and but I had to do it. It was, you know, I remember going to bed saying, all right, that’s it. Last night I’m going angry. That’s last. I’m going to allow myself to be pissed off angry and frustrated for the next five minutes. I’m going to go full out these five minutes. And then after those five minutes, that’s it. Throw everything changes and I went to sleep and then, you know, nothing really changed. I just went to the office of my shorts and t-shirts sweating, mosquitoes biting everywhere. There’s no light and electricity. And then it was like, man, in a just thought flash, right? Go to the supermarket. That’s where the people are. And I’m like, oh, man. Oh, are you kidding me? I got to do a spinal screening. No, you got to be kidding, man, because in, in, I don’t like the word celebrity, but people consider me that here in Puerto Rico. I mean, TV every week, just sharing the chiropractic message and story and social media. And I’m just like really heavy and I take that very seriously. And, you know, like being a spinal screen is like, what are you doing here? Like, what are you standing there? Like, right? It was a very humbling moment, but, you know, you got to do what you got to do, man. That’s, that’s it. It’s not about you. It’s about those people that don’t know you exist. And that’s what we say. Marketing is an act of kindness, you know, marketing is a message that saves lives that is a solution. I’m not saying it’s the only solution. I’m saying it’s a solution is a truth is a truth chiropractic is a truth. The more science goes into it, the more chiropractic gets validated. So man, it’s just I’m going to share with you my line. Are you ready? I’m ready. All right. So it was this. Imagine the smallest supermarket that the aisle is you can only fit me and then half of me. I’m not big bro. Like that thing is not for obese. No, these people can fit there. No, these people go ever go there. They can’t like that shopping carts this small. So there’s only three shopping carts. So as I’m handing them the shopping cart, I will be like, Hey, the soup of the days lentil soup and the special of the days, the chiropractic evaluation in my office. I’m Dr. Sebastian Bonnet on the chiropractors. See you outside if you’re interested. That’s it.

JAMES CHESTER (HOST):  That was it, man, that was it.

DR SEBASTIAN BONNIN DC (GUEST):  Ten people came up from those four hours. Still those 10 people are coming into the office all these years later. And that I just told you a really long story, really short. It was so tough. But that started to turn things in turning the energy around. And from there, it’s just been such an awesome journey, man.

JAMES CHESTER (HOST):  And now you’re using this model of what you figured out and how you went and built the practice. And now you’re teaching other people how to do that.

DR SEBASTIAN BONNIN DC (GUEST):  Yeah, because I was I was already, we were already coaching the Hispanic doctors. So when all this hurricane situation was happening, that’s where I met Dr. Steven Franson. And I’m like, man, listen, I’m ready to scale my vision and really scale my influence and my impact. I really want to transform healthcare in Puerto Rico. I mean, we live on an island where the message hits the coast and bounces back, hit the coast and bounces back. We can contain this. It gets highly super concentrated. We can actually make a difference here. It’s a marketing, marketing phenomenon that occurs in this island. So we can do this. We can do this. We can do this. We can tip it. We can show that this model works. I cannot do it alone. It’s going to be different groups of different offices of different brands. It’s not about me. I don’t need my name out there. It’s just let’s get together. Let’s, you know, let’s streamline chiropractic. Let’s just have the same day a talk. Subluxation, adjustments, care plan. Subluxation, not manipulation, not treatment, not dysfunctional segmental disease. No, let’s retain our language. Let’s stay on our lane. Stay on your freaking tile. Don’t step out of it. If you want to do nutrition, fantastic nutrition because it helps with the correction of subluxation. You want to do physiotherapine your office? Okay, fantastic. But because it’s going to help you correct their subluxations quicker. You want to do supplements. You want to do functional amazing. Fantastic. Okay, not judgment, but because it’s going to help you correct their subluxations. Everything is subluxations and everything goes back to eliminating interference. So again, we don’t have the truth. We have a truth. And we are a solution, man. We are a solution and we saw that in the pandemic. Even more so. Yes or no? Even more so. I got, I got silence in the pandemic just for saying go out, take some sun, move, take it easy on the sugar and freaking get adjusted. That’s it. I got censored.

JAMES CHESTER (HOST):  You’ve made it to Chiro Hustle. Sit back and learn from the greatest influencers in the profession on the world’s number-one chiropractic podcast.

This episode is sponsored by Transact Card, Align Life, NeuroInfinity, Imaging Services, Chiro Health USA, Chiro Moguls, Pure Chiro Notes, Titronics, Sherman College of Chiropractic, New Patients in a Box, Life Chiropractic College West, Pro Hockey Chiros, Pro Baseball Chiros, and the IFCO. Let’s hustle!

Well, we were having our pre-interviewed conversation and I said, chiropractic is the original bio hack. First it was sun, then it was breathing, then it was walking on the earth with no shoes on and then chiropractic. So as you talk about the passion behind the subluxation based profession, that’s really a big part of the opener of why we do this because we need to have more conversations around that. Otherwise, people will come in and they’ll take parts of chiropractic away. Before we know it, we don’t have a profession that’s principled anymore. Yeah, it’s a pseudo medical profession and you’re right. If you’re going to do nutrition, do it. But also have all roads come back to subluxation based chiropractic. If it’s going to be, we’re going to do supplements, like you said, bring it back to subluxation based chiropractic. Keep the fundamentals the way that they are and allow other people also. If you want to go and do another style of medical, then don’t turn chiropractic into that. Go do that. Become the best MDU can become and stick with that. But don’t come into chiropractic, say, hey, we’re going to remove the chiropractic stuff and we’re going to produce chiropractors that can’t adjust anymore.

DR SEBASTIAN BONNIN DC (GUEST):  Yeah, and I want to be able to write a prescription. A prescription.

JAMES CHESTER (HOST):  Yeah. Just go be another doctor.

JAMES CHESTER (HOST):  Yeah, dude. It’s okay.

JAMES CHESTER (HOST):  You already have a degree for that.

DR SEBASTIAN BONNIN DC (GUEST):  You don’t have to stay in this house. You can move to another house.

JAMES CHESTER (HOST):  And that’s just it is we don’t have to go back and take parts of chiropractic and sell them. And I think that that’s something that I’ve picked up on my connection with you so far is be it the best chiropractor you can become and serve people the right way and do it the right way because, you know, in the questions I send out, I want chiropractic to have a high brand equity and user rate in the next 20 years. I want chiropractic to be the port of entry for everything like Lisa and Vasef first. If you need something after that, my good friend, Eric Plasker always told me chiropractic first chiropractic second chiropractic third chiropractic and drugs fourth chiropractic and surgery fifth, but always have chiropractic along with other paradigm because you’ll heal faster if you’re not subluxated. I 100%. You know, and you’re telling your story earlier, you know, I started chiropractic as a patient when I was 16. I hurt myself playing high school football. And I always knew that I performed better when I was adjusted. And I came from a single parent household. So it wasn’t a lot of money laying around to like send the boy to the chiropractor as the youngest of five. Anyways, I always knew that I performed better like you when I was getting adjusted. So it just makes sense that you built your foundation on an experience that you wanted other people to have to and save their lives from drugs and surgery because if we don’t tell them the truth about chiropractic guaranteed, someone else will come in and sell them a pill of potion or lotion. One of my favorite episodes I’ve ever done is with Les Brown. He’s a luminary. The man said, I like chiropractic because it doesn’t cut it out. It doesn’t drug it out and it doesn’t burn it out.

DR SEBASTIAN BONNIN DC (GUEST):  I love that line. Yeah, absolutely, man. I’ve heard two things from you. Keep the main thing, the main thing. Right? Yeah. Yeah. The main thing. And you can only help those. You can convert. So if you don’t convert them to chiropractic as a chiropractor with your systems, you’re converting them to medicine. If you don’t convert them to chiropractic, they are in your office and your systems are in such a way that only 50% of your patients are actually entering your office and saying, okay, I’ll try this out. Because if you don’t do anything, James, half of the people that go there, at least half of them will just say yes and yes, whatever, to 10 visits, 20, by visit, whatever. So if you don’t do anything, half of the people will do whatever it is that you said to do, other half, they’re not. Now to hit the 65% or more, that’s when you start getting, that’s when you have to start using the tools of influence. And I think influence may have a negative connotation for some people that hear that word. But listen, whoever’s listening, we’re not selling top-aware men. We’re not selling plastics or computers. We’re not selling this Vino that if you drink it, it’s going to heal every cell in your body and blah, blah, blah. No, man. We’re selling them a paradigm shift. And how can you do that? You can only the most effective way of changing a belief is through an experience. I don’t have to explain to you anything. I just show you what a sunset is. And that’s it. Now you know, now you know. Listen, come here. I’ll adjust you. Let me explain to you what an adjustment does. Let me adjust you. And then you’ll understand. And some of them understand in the first adjustment, some of them understand in the 600th adjustment. We don’t know that. So I have to make sure that based on the patient’s goals, based on the practice members’ goals, based on the human being that I have in front of me goals and our findings, I am going to present to you my best recommendations. My best recommendations may be different than next door chiropractors. And we may have different costs. Whatever. It doesn’t matter. You came to this office for a reason. And it’s because you attract your own tribe. Every chiropractor has their own tribe. You have to market to your tribe. You have 10 chiropractors on the left side, 10 chiropractors on the right side, everybody next to each other. I guarantee you will be seeing the exact body you’re seeing now, the exact amount of people, no more, no less.

JAMES CHESTER (HOST):  There’s no competition. I’ll tell you that.

DR SEBASTIAN BONNIN DC (GUEST):  There’s no competition. You are the only competition.

JAMES CHESTER (HOST):  Yeah. You know, to bring back what you were talking, one of my good friends, Gordon, hey, he created a brand of shoe and soles called A-Line. And he said, I love chiropractic because I want people to be walking their dog when they’re 80 years old and not their cane. It’s a good one, right? And you know, when you think about the vitality that chiropractic gives, whether we’re 16 or whether we’re 44 today, I still think that it gives everyone an edge of human performance. It gives everyone an edge on recovery. It gives everyone an edge on potential. It gives everyone an edge on personal life performance. And I think when people think about like chemicals, thoughts, traumas, stresses that go into the body, there’s nothing else that can fill the gap that chiropractic stands in. And I think that if people just knew that, I made a quote one time with a friend, Satyam Patel. And he’s a very famous chiropractor, a functional medicine doctor in Canada. And he made this quote. He said, if people knew what we know, then they would do what we do.

DR SEBASTIAN BONNIN DC (GUEST):  I would do what we do, absolutely.

JAMES CHESTER (HOST):  And I think that if people just knew what chiropractic was and it wasn’t put into the vein of neck pain, back pain, headache, sciatica, they were able to really market it as the human performance profession, the life giving profession, the quality of life profession, the healthy children profession, the mobile elderly profession, the vitalistic profession that it is, if we just were able to rebrand to people, everybody would know what it is and why they would need it.

DR SEBASTIAN BONNIN DC (GUEST):  Yeah. And I think dentists, cavities, several sessions, your spine, let’s go. Let’s go. Let’s go. Let’s go. Let’s go. Hey, I would love to share this story about Katarina to bring this whole thing together. Yeah, for sure. So she, she, Katarina writes to the office, beautiful three year old, really bright blue eyes, very long hair, massive black, black eye here.

JAMES CHESTER (HOST):  How do you call that bags under the eyes? Yes. Not sleeping.

DR SEBASTIAN BONNIN DC (GUEST):  Yeah, massive bro massive. So baby and her mother comes in with a, you know, neck, torticola, right? Neck, neck, all screw up inside. So how can I help you out here? You know, I’m here because of my neck. I’m like, Oh, what happened? I fell asleep on the chair of the hospital. I had to stay to sleep there. I’m like, what were you doing in the hospital? I’m like, well, my daughter, and then she points to the, to the sofa. And I see this bundle of bed sheets and like, you know, she’s like, and there’s somebody underneath those bed sheets, just, you know, covering from the, from the cold. And I’m like, and I see a human being underneath. And I’m like, wait, what is it? She’s like, Oh, that’s my daughter, scatarina. And like, what happened? She’s like, well, she every month, she goes through this epileptic seizure that it’s so intense that we don’t know if she’s going to have brain damage. If we have to induce a coma or she’s just going to be like, like really bad, like every month we go through this episode. It’s cost me my marriage. It’s cost me almost my job. And yeah, and then that’s it. I mean, last night was one of those nights I fell asleep and that’s, you know, that’s what my neck is going on. I’m like, all right. We’re going to evaluate you to see what’s happening with your neck. But I have some questions about catarina. You know, what does the medical doctor say? Oh, they, they say that she was born with it. I’m like, wait, wait, wait. So God’s dot shit. Like God, God does shit work. Is that what you’re telling me? And that question, you know, really like jotted her and say, Oh, God doesn’t make, you know, work easy. I would say in Spanish, porque, yeah. I’m like, okay. So medication said, yeah, she’s taking three. I’m like three medications, you know, you know, the pills, how big they are for epilepsy. Yeah, they’re not, they’re not pills. They’re like freaking bombones. They’re like huge. So I’m like, how do you give that? Well, she says, well, I have a pylon, how we call here, which that belong.

JAMES CHESTER (HOST):  A ball.

DR SEBASTIAN BONNIN DC (GUEST):  And then when it’s like pulverized, we put it on the foot, some, some honey. And then that’s how I have to medicate her.

JAMES CHESTER (HOST):  I’m like, Oh my God.

DR SEBASTIAN BONNIN DC (GUEST):  And then well, she’s an neurologist, three, you know, every three weeks. I’m like, all right, listen, thank God that you’re here. Let’s evaluate you. Let’s evaluate the catarina. I explained what we do, what we don’t do, what to expect, what we not, what not to expect. Why? And she’s like, yeah, let’s get evaluated next person’s sense. And we proceeded long story short. We did her posture that that girl’s posture was super off her. No neck, zero nerve curve in the neck, three year old. Okay, no neck curve. Scan. Okay. Red, big red bars here, which meant that the nerve system was interfered mildly, moderately or severely. You tell me James. Severe. Really, bro. Severely in the atlas axis, which is like the most, you know, the most important part of the spine. And back then, I couldn’t say, Hey, this is causing your epilepsy because now we know that causes it. And back then, I had to say, listen, oh, oh my God, I palpated her. That atlas was so off. It literally felt like an elbow sticking out and like a hole, like a dip on your side. It was, I’ve never, I’ve never seen something like that. I’m like, Oh my God, this, this is this. I said to her, listen, I can, this girl is so block-sated. I don’t know if this is causing her epilepsy or epilepsy issues, but it’s impossible that this girl can express her full potential and be okay and right and function right. If that thing is like how it is. So I explained to her what we’re going to do. Listen, I usually do not adjust on the first visit, but this I consider is an emergency. I’m going to start with her today. Tomorrow, I am going to give you my report on my best recommendations moving forward. I proceeded to do the adjustment. Very light, very sublime, very no drama, no boob-pah-ish. No, nothing. It was very subtle, very gentle, very nice, comfortable. And she’s like, is that it? That’s it. That’s all you got to do. I’m like, yeah, isn’t that great? See you tomorrow. So she’s like, man, that’s bullshit. What the fuck? But I call her up that night. Any questions after Katarina’s adjustment? No, I’ll see you tomorrow. But funny, she fell asleep in the car. She hardly ever falls asleep in the car. And I’m like, all right, it’s a great sign. See you tomorrow. Make sure you don’t miss that appointment. So that was the last time Katarina had an epileptic seizure growth last time. Last time Katarina had to take medication last time that mother had to pulverize the medication last time she had to go to the neurologist last time she had to buy and spend money and skip work or skip a night. So talking about what would have happened if Katarina would have landed on a chiropractor that just specializes in back pain and neck pain? What would have happened if the neck of the mother, if she didn’t fell asleep, what would have happened if she didn’t had the neck problem so that symptom is the blessing, is the absolute blessing. And every time a new person comes in through that door, there’s seven people behind it. I just was lucky to meet the second one after that one, which just happened to be that day. And there’s no coincidences. So what we have, man, is such a sacred thing, man. Such a sacred thing. So when you say sacred trust, guarded well, I take that. I bank that man. It’s so and the more time you’re in this, the more humbled you get. The less you find that you realize that you don’t know, the less you know, it’s like, oh my God. Wow. What is this? This is something. This is something else. We know so little about healing. We think we know. We don’t. We think we know.

JAMES CHESTER (HOST):  We think it’s flows to your nerves. No, you don’t know, man. We don’t know, bro.

DR SEBASTIAN BONNIN DC (GUEST):  We don’t know, but what we do know is that there’s nothing like intention and that human touch and the certainty and conviction you bring to that table. And you know that you know that you can help this person with what you have and with your product, which is a process. It’s not an adjustment. It’s a process. So I don’t know who needed to hear that today, James, but listen, I got to thank you, brother. I really appreciate you reaching out and thank you for doing what you’re doing. We need someone to do this for us. Some of us just don’t have time to do this podcast. We don’t have time where we’re assigned. We have a different mission. And I need someone like you doing your part. So I really appreciate what you’re doing. Keeping the forum open so people can express themselves and hear different opinions. I love that. I respect that because we’re not equal. We not all share the same opinions. But if we can just land man, unjust, chiropractic, subluxation, adjustment, care plan, come on, we can do this, man. It’s not hard. We can do it. And we will know how much, how far reaching, right? How far reaching, we have said, thought or done, have reached gazillions, billions. We will know when we die. So I’m going to call James. Where are you?

JAMES CHESTER (HOST):  Hey, bro, how did it go?

DR SEBASTIAN BONNIN DC (GUEST):  Lookie forward. Big hug from Puerto Rico.

JAMES CHESTER (HOST):  Thank you so much, brother. I’m a catalyst for chiropractic and natural health media. I focus on my guest, Brand Stories and Genius. I love what you shared with us today. I think it’s impressive. And I think it’s powerful and impactful for people to hear these messages and to share straight from the heart. I know that there’s a big audience out there that’s going to be hearing this and they’re going to learn more about Dr. Sebastian Bonning down there and Puerto Rico. And look forward to the time we get a chance to get that big hug and to have some more, some more share sessions and memories together. I’m going to connect you with Miguel Guevara down in Touluca. He’s going to get you on Chiro Hustle, Lispanyo. And I’m going to close out today by telling everyone you’re just one story way. Keep hustling. I’ll see you guys on the next episode. Bye for now. Thanks, Doc.

DR SEBASTIAN BONNIN DC (GUEST):  Thank you.

JAMES CHESTER (HOST):  Thanks for listening to Chiro Hustle. Don’t forget to subscribe and check back next week to continue hustling.

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